Holiday Giving: Shop Small, Shop Local

‘Tis the season for shopping! Small Business Saturday is fast approaching on November 30, so it’s never been a better time to share our best bets to find unique, thoughtful gifts for everyone on your list. We’ve always been proud supporters of fellow independent businesses and local entrepreneurs — so we won’t stop now. Shopping at locally-owned retailers not only bolsters our Madison economy, but also builds the vibrant community where we live and work, and that we know and love.

Need some inspiration this gift-giving season? We’ve got you covered:

Journeyman Co.

7525 Hubbard Ave, Middleton  /  @journeyman_co

If you want to present some panache to the guys in your life, look no further. Journeyman Co. in Middleton is the place to be. Built on the idea of taking men’s style anywhere, anytime and feeling good about it, this shop has premium, top-stitch brands with classic cuts + on-trend looks — so the quality of your clothes matches the quality of your life. With apparel, outerwear, accessories, shoes + bags, this menswear must-stop features premium, wearable brands sure to give you endless options for swagger + sophistication this holiday season.

@journeyman_co on Instagram

Pageberry Mercantile

203 E Main Street, Waunakee  /  @pageberryshop

A one-stop shop for everything and more, Pageberry Mercantile lives up to its name. Located on the burgeoning Main Street corridor in Waunakee, it’s a local hub for goods, decor — and maybe a little chit chat with the mother-daughter shopkeeps. With premium, unique brands of textiles, candles, serveware and barware, it also has a generous stock of pantry items for party pizazz, such as sauces, snacks + cocktail mixes. Featuring festive holiday ornaments, pillows + throws and children’s books, toys + games, it’s a perfect spot to find the perfect gift.

The Little Marketplace

205 W Main Street, Mt. Horeb  /  @thelittlemarketplaceusa

Chic + sleek, step inside a European emporium at The Little Marketplace. Tucked into picturesque Main Street in Mount Horeb, you’ll find soft French Bistro music in the background and a striking black-and-white aesthetic — and a shopping experience to remember. Befitting the cobblestone streets of old Paris, this is a winsome gift + garden boutique with exceptional taste. Showcasing home decor + textiles, glassware + dinnerware, candles + diffusers, art prints, cards + stationary, garden sundries + exquisite vintage finds, you’ll enjoy every minute.

1821 Parmenter St, Middleton  /  @traditionwomensmarket

Two shops for the experience of one! Nestled in charming downtown Middleton, Tradition Market is a shopping haven for both women and children. Featuring a premium, global selection of kids’ apparel, toys and accessories, its flagship shop showcases over 40 brands from around the world. The adjacent women’s store showcases classic pieces with timeless style for any occasion. A great stop for anyone strolling on the adorable Parmenter Street, it’s sure to fill a box for anyone on your list.

Good Day Shop

1925 Monroe St #120, Madison  /  @gooddayshop__

Every day is brighter at the Good Day Shop. A fixture on the near west’s adorable Monroe Street, it features a curated collection of home and lifestyle gifts for even the most discerning recipients. Showcasing mindfully-made goods from makers, artists and indie brands, it offers delightfully unique jewelry, accessories + apparel, home decor + serveware, little luxuries for kiddo + baby, candles + apothecary with a socially- and environmentally-conscious footprint. And with a vast array of tea, treats, oils + spices it delivers pantry stocking stuffers just right for the cozy entertaining season.

Madison Chocolate Company

729 Glenway St, Madison  /  @madisonchocolate

Sweets for your sweet? Yes, please! Madison Chocolate Company serves up decadent chocolates, caramels, truffles, gluten free bakery items and more. With two locations on the near west side, this independent, woman-owned shop + café delivers deliciousness from across the globe, meaning you’ll find that perfectly tempting treat for your holiday hosting or gifting. A hidden gem for the little extras such as tea towels, cards + candles, the Monroe Street location has unexpected treasures in every corner. Sipping an espresso or devouring a breakfast sammie while you shop is just a bonus. 

Left to right: @gooddayshopmadison on Facebook, @madisonchocolatecompany on Facebook, @anthology230 on Facebook

Anthology

230 State St, Stop 1, Madison  /  @anthology230

They say good things come in small packages. Anthology craft shop + paperie provides a hand-picked selection of goods perfect for artisans, creatives and kid-at-hearts of all ages. Located on State Street just off Capitol Square, this sister-owned boutique features a ‘good things in small packages’ collection, where shoppers can select a theme + price point for a gift box of cards, stationary + art supplies curated to spark the creativity of anyone lucky enough to open it.

We’re deeply committed to the community we serve, and that means knowing it inside and out. If the time is right for you to make a move, we’d love to start the conversation.